Taylor Swift Inspires New Line of Toys

A line of dolls inspired by Taylor Swift will hit the market this fall as part of a deal between JAKKS Pacific Inc. (which designs and markets toys) and Creative Artists Agency (the talent agency that represents Swift). Under the agreement, the toy company plans to launch a line of fashion dolls wearing Swift’s fashions, role-play toys and craft and activity sets. JAKKS spokesperson Jennifer Richmond said, “Tweens have developed a great connection with Taylor Swift, resulting in an aspirational following that not only enables girls to emulate this beautiful young country star, but encourages them to believe in themselves.”