Guys Will Be Guys, but Is That All They Can Do?

The Trouble With Boy Brands

This is how I know Billboard has made a very valid point about how hard it is for a guy to stand for something in country music. When you tell a friend about a new song you heard by a male singer you love, that friend will probably ask you a series of questions:

“Is he that guy who sings about the tailgates?”

“Or moonshine?”

“Or dirt roads?”

“Oh, wait, no. That’s that other guy. Is this one the one with the tattoos?”

“Is his cowboy hat white or black?”

“Is this guy the backwards-ball-cap guy?”

“Isn’t his dad a country singer, too?”

“I love him on that reality show.”

“Why doesn’t he ever take his sunglasses off?”

“He’s from the South, right?”

“Wasn’t he in a band before?”

“Didn’t he just get divorced?”

“He’s that singer’s husband, right?”

“He’s that actress’ husband, right?”

“Is he the really, really tall one?”

“Isn’t he super young?”

“I love him. He’s the one with the really raspy voice. Right?”

See what I mean? It can get pretty confusing.

The story takes a thorough look at how hard it is for the long line of men trying to jockey for position at the top of the country charts because they all kind of blend together.

Think about how blurry those guy lines are. Aren’t there those days where you listen to the radio and can’t discern one guy from the next? I won’t name names, obviously. But with so many men blessed with great voices and/or solid songwriting skills, this is a tough time to stand out. And sometimes, if you do, that can work against you.

I’m not sure what the solution is, but I do know that if I was trying to break into country music right now, I’d just be glad I’m a girl.

Alison makes her living loving country music. She's based in Chicago, but she's always leaving her heart in Nashville.