— American Idol (@AmericanIdol) December 17, 2014
After many years of prime product placement on the show, there will be no more Coke.
A rep for the soft drink company told E! News their sponsorship of the show has run dry.
“I can confirm that Coca-Cola and Fox have mutually decided to end our 13-year American Idol partnership,” the spokesperson said. “After 13 years, we feel it is the right time for the Coca-Cola brand to venture into new spaces and pursue other opportunities to connect with teens and leverage music as a passion point.”
So now what? Those judges can’t sit through hours and hours of auditions without something to wet their whistle, can they?
I have some suggestions for replacements drinks. No whiskey or Crown or ‘shine or other country-song secret ingredients because Urban is off the sauce and plus how hard would it be to get through the auditions with a buzz?
2. Starbucks skinny pumpkin spice latte
3. A&W Root Beer
4. Hawaiian Punch
5. Red Bull
6. Sunny D
7. Arnold Palmer
10. Chamomile tea
12. Tap water
The new season of American Idol premieres Jan. 7.