Sam Hunt Books Pepsi Rock the South

Headlines Night One of the Alabama Music Festival

Sam Hunt will headline night one of the two-day Pepsi Rock the South music festival starting June 2 in Cullman, Alabama. Additional headliners and artists booked for the event will be revealed in the coming weeks. Last year’s festival hosted more than 25,000 fans per day and featured headliners Florida Georgia Line and Thomas Rhett.

Starting Jan. 23, Rock the South will offer specially-priced tickets for general admission, platinum passes and VIP packages online in a two-day super fan pre-sale opportunity. Early bird tickets will be available from Jan. 25 through March 19.

The opportunity to camp on site is also new to the 2017 Rock the South festival. Limited “glamping” reservations will be available through the Rock the South website. Amenities inside the festival gates include the signature “Rock the South” fan pool, multiple cooling areas and local food options.

Rock the South started in 2012 as a charity event to support those affected by the deadly tornado outbreaks that hit Cullman and the surrounding areas in April, 2011. Since its inception, Rock the South has raised more than $400,000 for local charities including The Link, Alabama Forever and the Children’s Hospital of Alabama.

This marks a big Alabama homecoming for Hunt. His double-platinum debut Montevallo is named after the same Alabama town, which is located less than a 90-minute drive south from Cullman.

He was also the starting quarterback at the University of Alabama Birmingham. After college, the NFL took notice of his talents on the field and invited him to a training came with the Kansas City Chiefs. Hunt went into camp with the belief that if football didn’t work out, he would move to Nashville to pursue music.

His latest single “Drinkin’ Too Much” is his first piece of new music since 2014’s Montevallo. His independently-released Between the Pines Acoustic Mix Tape was reissued in 2015.