Tim McGraw on the Bigger Message

Speaking to Girls and Their Parents Via 60-Second Docs

If you follow Tim McGraw on social media, you’ve probably noticed how he’s been sharing some heartfelt 60-Second Docs videos lately.

There is one about a 6-year-old girl playing basketball with dreams of playing for the WNBA and another one about a father who helps teach other dads how to style their daughters’ hair.

They are precious. And I hope he keeps it up. Because it seems like the girl-power videos might all be a part of McGraw’s desire to share an important message with the world, as part of his “Speak to a Girl” campaign.

McGraw sings the song with his wife Faith Hill, and in a recent radio interview, he talked about what it’s like when a song like this comes his way.

“You find great songs, and good songs, and songs that talk about love and talk about different subject matters in a lot of great ways and have great melodies,” McGraw says. “But every now and then, you come across a song that has a bigger message than just you singing the song and just making a record of it.”

“Speak to a Girl” was written by Shy Carter, Dave Gibson and Joe Spargur.

“The song itself and what it says has a bigger and broader message, and I think this is one of those songs,” he said.

McGraw and Hill’s Soul2Soul World Tour continues Thursday night (May 4) in Newark, New Jersey.

Alison makes her living loving country music. She's based in Chicago, but she's always leaving her heart in Nashville.