Let the London Olympians preen and strut with self-importance. Here on Music Row, we know that the only winners who truly matter this week are the Billboard country-charts champs, Zac Brown Band and Dierks Bentley.
ZBB's Uncaged is the best-selling country album for the second week, while Bentley's "5-1-5-0" beams in as the week's most-played country song.
The real surprise is that Old Crow Medicine Show owns the week's highest-debuting album -- Carry Me Back -- which soars in at No. 4 on Nielsen-SoundScan-confirmed sales of 17,020 copies.
Although long revered for its fresh, feisty string-band sound, OCMS albums have never exactly blown the doors off the cash register. Maybe we're witnessing a historic shift in musical tastes here.
Also new to the albums chart are the Farm's self-titled collection (No. 35) and Blackberry Smoke's The Whippoorwill (No. 59).
Returnees include Glen Campbell's Ghost on the Canvas (No. 69) and the multi-artist package, Kin: Songs by Mary Karr & Rodney Crowell (No. 75).
Jason Aldean's "Take a Little Ride," emerging at No. 19, leads the week's five new songs. The others are Lauren Alaina's "Eighteen Inches" (No. 55), Miss Willie Brown's "You're All That Matters to Me" (No. 57), the Lost Trailers' "American Beauty" (No. 59) and Brantley Gilbert's "Kick It in the Sticks" (No. 60).
Rounding out the Top 5 albums, in descending order, are Kenny Chesney's Welcome to the Fishbowl, Luke Bryan's Tailgates & Tanlines and Carrie Underwood's Blown Away.
The No. 2 through No. 5 songs are Chesney's "Come Over," Gloriana's "(Kissed You) Good Night," Eli Young Band's "Even if It Breaks Your Heart" (last week's No. 1) and Love and Theft's "Angel Eyes."
Have you noticed the combative tone in some of the current country album titles? Uncaged, Blown Away, Punching Bag, Hell on Heels, 100 Proof, Outlaws Like Me.
Is that the best they've got? How about Apocalypse, Annihilation, Devastation, Scourge, Scorched Earth, Calamity, Villainy, Bombardment or, scariest of all, Tea Time With Hank Jr.