Toby Keith will be working with Harrah's Las Vegas Casino & Hotel to build a themed bar, restaurant and entertainment venue on the Vegas strip. Set to open in 2005, the complex will feature a bar/lounge, restaurant and retail store. The bar/lounge will feature Keith's music and videos, a recording studio, dance floor and stage. Keith is expected to occasionally make surprise appearances. In addition to Harrah's Las Vegas, a similar concept for Keith is planned for Harrah's North Kansas City.