Brad Paisley and Bon Jovi will be performing separate concerts in October as part of the "On the Beach" concert series in Gulf Shores, Ala. The free concerts are designed to attract visitors to the Alabama coast where tourism has declined after the BP oil spill in the Gulf of Mexico. Bon Jovi's Oct. 15 performance will be followed by Paisley's concert on Oct. 17. Tickets will be available beginning Sept. 8 through hotels and other lodging establishments that have partnered with Gulf Shores and Orange Beach Tourism. A limited number of tickets will be available for local distribution to area residents on Sept. 11. In July, Jimmy Buffett headlined a similar concert in Gulf Shores to promote tourism in the region.