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"Yes, you're really going to live here." Challenge: Scavenger Hunt Ten contestants from big cities are dropped into the tiny ranching town of Vega, Texas. They race to make the best first impression on the 936 citizens of the town in a competition to be voted the most popular new resident. After three days, the residents gather to vote on which visitor they like the best. The competitor receiving the least votes is escorted out of Vega by the sheriff.