CMT Premiere: Lindsay Ell Hopes To Teach Fans To Find Peace in "Sweet Spot"
Canadian country singer/guitar slinger Lindsay Ell put a creative spin on finding peace in the chaos with her new song and music video “Sweet Spot.”
“The video starts in a parking garage covered in graffiti,” Ell said. “I wanted to convey the message that whether you’re in the comfort of home or in a deserted rough parking garage, you can find the sweet spot anywhere at any time in your life. It’s all about how you look at it.”
Ell wrote the song with Peter Groenwald and Mark Campbell, who also produced the song. Ell directed and produced the video.
The day they shot the music video, Ell borrowed her friend’s retro ‘70s Bronco, had full hair and makeup and was driving down the interstate on a beautiful day before the day turned not-so-sweet.
“I was feeling groovy,” she said. “I was just about to change lanes, and suddenly I lose power steering in the middle of the interstate. I was driving diagonally across three lanes of interstate traffic with no control of my steering at ALL.”
Ell said she rolled down the windows and was honking the horn and screaming out the window, “Please don’t hit me.”
“Thankfully, I made it safely over to the side lane,” she said. “I waited for three highway patrol trucks to come manually turn my tires to get me off the interstate and wait for the tow truck.”
At the same time, her video crew was waiting for her to arrive to shoot the next scene.
“It was an adventure of a day,” she said.
Ell said watching the completed music video was a “treat.”
“I love being able to see one art form inspire the shape of another art form,” she said. “From the colors to the textures to the depth of story - shooting and watching music videos are always some of my most favorite days.”
She hopes that fans can lean into the song’s lyrics, watch the video and absorb the message that they can find their sweet spot wherever they are in life.
“Whether you are at home, in a graffiti-worn parking garage, feeling the highs and lows of life, with the right mindset, you can find the sweet spot in life,” she said. “It usually comes from a deep place of perspective and gratitude.”