The final nominees of the first-ever CMT.com Loaded Awards were announced Thursday (Jan. 11). In addition to categories such as the No. 1 streamed music video, the awards also include several humorous and irreverent video categories, including “Hottest Chick With a Baseball Bat” and “Not to Be Viewed at Work.”
“Over the past year, CMT has relied on the country music community to help drive digital awareness, and we wanted to create a fun way to thank artists for their participation,” said Lewis Bogach, CMT’s vice president of program production and development. “The CMT.com Loaded Awards shatters the typical awards show formula and creates an outrageous new way to recognize the artists and videos that were most viewed by the fans on CMT.com.”
The final winners will be revealed Jan. 23 during the awards presentation’s exclusive online premiere at CMT.com. The show, featuring CMT Loaded hosts Adam Black, Lauren Rainey and Charla, will include the music and antics of Phil Lee. Trace Adkins, Jason Aldean, Rascal Flatts and Two Foot Fred will also make guest appearances. Award presenters will include Little Big Town, Kellie Pickler, Josh Turner, Montgomery Gentry, Pam Tillis, Taylor Swift, Trent Tomlinson, Billy Gilman, James Otto, Chris Young, Deanna Kay (MuzikMafia TV), the Nashville Predators’ Martin Erat and Darcy Hordichuk and CMT.com columnist Hazel Smith.
The CMT.com Loaded Awards will award content with the most online traffic during 2006 at CMT.com and its broadband channel, CMT Loaded. Each winner will be presented with the CMT.com Loaded Mouse Award, a unique hand-painted gold computer mouse mounted inside a genuine Mason jar.